Friday, November 29, 2019

Special Relativity Essays - Thomas Hardy, Pantheists,

Special Relativity ESPECIALLY ... ... of Hardy's Poems as Seen through the characters is a study concerning Hardy's capability of presenting irony of situation in his poetry. The analysis deals ... www.petra.ac.id/english/petra/studentarea/finalpaper/letters/ sas-7-94.htm - 64k - Cached - Similar pages Poetry term papers and more term papers - examples - 165- ... ... 5 page analysis of three poems that personify objects or objectify humans. The writer examines Walt Whitman's 'To A Locomotive In Winter,' Thomas Hardy's 'The ... www.getapaper.com/categories/165-013.html - 55k - Cached - Similar pages POEMS OF 1912-13 (THOMAS HARDY 1840-1928) ... web pages are intended to help you in your critical analysis and understanding of Hardy's poetry. All of the poems occur in Hardy's collection Poems of 1912-13 ... www.sunderland.ac.uk/nevicflash/poetcrit/HardyIGR/Hardyfound.htm - 3k - Cached - Similar pages THOMAS HARDY AND THE MAYOR OF CASTERBRIDGE ... by Thomas Hardy's from Project Bartleby; Thomas Hardy Poems from the Poetry Archive; Analysis of Thomas Hardy's The Convergence of the Twain; Review of Novel; ... www.geocities.com/Athens/Oracle/3211/hardy.html - 12k - Cached - Similar pages Thamas Hardys, The ... ... disruption midway through the poem. Unlike most poets who keep their poems in chronological order to maintain suspense throughout the poem, Hardy believed that ... www.*.com/Reports/Poetry/Thamas_Hardys__The_Convergeance_of_Twain.shtml - 15k - Cached - Similar pages Research papers and research papers on Poetry - 165-011 ... 5 page analysis of three poems that personify objects or objectify humans. The writer examines Walt Whitman's 'To A Locomotive In Winter,' Thomas Hardy's 'The ... www.dontcopy.com/categories/165-011.html - 46k - Cached - Similar pages Result Page: 1 2 3 4 5 6 7 8 9 10 Next Search within results New! Get the Google Toolbar for your browser: Try your query on: AltaVista Deja Excite HotBot Infoseek Lycos Yahoo! Google Web Directory - Cool Jobs - Advertise with Us! - Add Google to your Site - Google in your Language - All About Google ?2001 Google Science

Monday, November 25, 2019

An Assessment of Clean Up Australia advert We Want You

An Assessment of Clean Up Australia advert We Want You Introduction Clean up Australia is a non-governmental organization which is at the fore-front of environmental conservation. The organization uses community based events as its main tool in environmental conservation. The organization was founded by Ian Kiernan in 1989(Clean Up Australia, 2012).Advertising We will write a custom assessment sample on An Assessment of Clean Up Australia advert ‘We Want You’ specifically for you for only $16.05 $11/page Learn More This was after he had witnessed the level of pollution in various oceans around the world. In 1989, he organized the clean up Sydney Harbour which got an overwhelming response. The first Clean up Australia day was organized in 1990. Clean up Australia has internationalized its operations. Through UNEP, a Clean up the World day was introduced in 1993. Clean Up Australia has launched a campaign through which it intends to raise funds from individual sponsors. Clean Up Australia day has enjo yed support from both individual and corporate sponsors. The campaign is dubbed ‘We Want You’ is a request to Australians to contribute $ 2 Australian dollars (Clean Up Australia day, 2012). Also, businesses can contribute towards the course. They are several incentives that have been set up to ensure that individuals and businesses contribute towards the course. A role of honour has been established for individuals and businesses that contribute towards the course. Businesses that contribute more than $ 5000, a company is given a special honour where they will be featured in by Clean Up Australia as a case study which will be posted on the organization’s website. High effort behaviour is characterised by several things. One of the aspects associated with high effort behaviour is increased personal cost (Barr et al., 2011). Personal cost can be incurred through direct monetary donations. Secondly, an individual can invest time and thus forego income generating ac tivities to engage in alternative activities. Low effort behaviour, on the hand, does not require huge monetary or time investments. The above advert involves low effort behaviour as the amount required is low. An individual is required to contribute only $ 2 only towards the initiative.Advertising Looking for assessment on public administration? Let's see if we can help you! Get your first paper with 15% OFF Learn More Clean Up Australia has shifted focus from big corporate donations to community donors. After the 2008 global financial, companies suffered a dip in their profits (IMF, 2009). This led to constrained resources thus reduced amount allocated for community service projects. The above campaign is aimed to solicit funds from ordinary citizens. Citizens, also, incurred constrained resources after the global crisis in 2008. This was caused by escalating cost of living. Therefore $ 2 contribution is quite reasonable thus more people can afford to contr ibute. Also, individual including young person’s can contribute towards the course. There leads to increased awareness on the environmental conservation when an individual contributes towards the course. The individual is keen on initiatives introduced by Clean Up Australia for the utilisation of the funds. The campaign has set up a role of honour where individuals who contribute towards the campaign are recognized (Clean Up Australia Day, 2012). Recognition acts as an important reinforcement tool. Individuals feel appreciated for the contribution that they make towards the course. The campaign is also an alternative for individuals for individual who may not be in a position to participate in clean up events. By using the ‘We Want You initiative’, Clean Up Australia aims at increasing environmental awareness through donations. Analysis An advertisement is tool of communication used to encourage individuals to take up new products or services. AIDA theory outline s four critical aspects that are associated with an advertisement. They include attention, interest, desire and action (Stern, 2000). In order for an advertisement to be successful, it must generate the above elements. The structure of ‘ Join?You’ advert is meant attracts ones attention. This is because the advert has question mark which is framed into word ‘you’.Advertising We will write a custom assessment sample on An Assessment of Clean Up Australia advert ‘We Want You’ specifically for you for only $16.05 $11/page Learn More Therefore, one is attracted to the advert due to the creativity exhibited on the presentation of the advert. The structure of the advert, also, arouses ones interest. The need to know what’s behind the question mark pushes one into opening the adverts’ slides. The low amount of contribution is one incentive that arouses ones desire to contribute towards the project. Another incen tive is the role of honour introduced by the organization for recognizing individuals who have contributed towards the course (Clean Up Australia Day, 2012). The desire to participate in the project is fulfilled by one contributing towards the project. Success of an advert is linked to increase in sales in various firms. Therefore, success of the above advert can only be analysed by the amount of contribution received. Theory of attention Selective attention theories indicate that individuals choose to concentrate on specific characteristics of an object. Selective attention is divided into two main stages. The first stage encompasses attention to all characteristics of the object. An individual focuses on the object as a whole. This is based on mental shortcut known as schemas. There are formed from encounters with similar objects in the past (Meyers-Levy Tybout, 1989). The second stage encompasses focus on a specific characteristic of object. Focus on the characteristic could be as a result of its uniqueness. Therefore, it is a source of new information which an individual tries to process and interpret the new information. Thereafter, the new information and thus is part a schema is constructed for perception of similar characteristics in future. The above advert provokes interest where an individual is firstly drawn to structure of the advert. The imagery portrayed on the advert is quite unique and thus individual are drawn to it.Advertising Looking for assessment on public administration? Let's see if we can help you! Get your first paper with 15% OFF Learn More The creativity on the above advert provokes increased attention to specific characteristics including the intricacy of the artwork. Therefore, one is interest is drawn towards unravelling the initiative behind the advert. Thereafter, incentives arouse ones desire into participating in the initiative. Cognitive based attitudes An attitude encompasses an evaluation of an object. The evaluation is based on several aspects including the perceived conditions of excellence or quality of an object (Campbell Kirmani, 2000). Where the object does not meet the conditions, a negative attitude is developed towards the object. The multi-component theory of attitudes identifies three critical components of cognitive based attitudes. These components include judgements, thoughts and beliefs (Festinger, 1957). Understanding cognitive based attitudes is a basis from which advertising is premised. An advert acts as persuasion tool used for development of a positive image about a product or service. Cognitive based attitudes, therefore, are based on information and consequent use of a company’s product or service. A cognitive based attitude is thereby developed through a continuous evaluation process. Cognitive based attitudes are based on a multi-dimensional structure. Cognitive attitudes are based in specific attributes of a product or service. Attributes can be either positive or negative. Therefore, they are quite distant from affective based attitudes which are more uni-dimensional thus specific attributes about a product are not observed. Specific attributes refer to specific characteristics about the product or service (Campbell Kirmani, 2000). An evaluation based on preset standards forms the basis from where either positive or negative attitudes are formed. There are two main factors that determine the level of persuasion of an advert in relation to cognitive based attitudes. Firstly, the strength of an attitude heavily influences consumers towards purchasing p roducts from a particular company. The strength of an attitude is based on the duration of evaluation of a brand (Alba Hutchison,1987). Where an individual has used a company’s product or service, the attitude towards the brand is usually well-established. On the other hand, first time buyers attitudes are not well established thus rely more on the information provided by the company. Information about the product can be contained in advert detailing use and benefits of product or service. Where a positive attitude towards the brand in well established, there is increased likelihood that the customer repurchases a product from the same brand. Secondly, attachment generated towards a specific brand is also a critical component that influences success of adverts. Attachment to a brand arises when a customer can relate to directly to a brand. A positive attitude towards a brand results in increased loyalty from the customer (Alba Hutchison,1987). He or she, therefore, overlook s some of the faults that may be present in the company’s future products or services. Also, the customer markets the product through word of mouth. This is an important marketing tool where customers act as trusted sources for potential customers The success of the ‘We want You’ campaign is premised on several aspects. One of the critical components is the image of the company. This is based on aspects as transparency in the organization’s financial policies. Clean Up Australia has maintained prudent financial practices thus has continuously enjoyed support from individual and corporate sponsors alike. The role of honour is a tool that will be used to increase sponsor’s attachment to the initiative. Increased attachment gives the initiative momentum by marketing through word of mouth. Businesses that contribute also get recognition by being featured in the Clean Up Australian’s website. Individual contribution has been put at $ 2 Australian dollars. This is important as more individuals can take part in the initiative. Participation of young people is particularly imperative to the initiative. This is because by encouraging positive environmental conservation behaviour in young people, young people will be conscious of environmental conservation (Whitmarsh, 2009). In the long term, this translates to reduced consumer waste thus reduced impact on the environment. This is in line with Clean Up Australia’s long term objectives of reducing environmental pollution across Australia and the world. Conclusion The success of the ‘Join?You’ initiative is premised on the successful marketing of the campaign. Clean Up Australia has designed an advert and placed it on its website. Individuals visiting the website can see the advert and thus is bound to attract their attention. The advert is a combination of a question mark and the word ‘you’. The aim of the initiative is to raise money towards Clean Up Australia day which is observed across Australia. Individual and business sponsors alike can contribute towards the initiative. A role of honour has been established to recognize individual and business sponsors. Through encouraging individuals to make small contributions, Clean Up Australia can use the initiative as a tool of raising awareness on the importance of environmental conservation. Reference List Alba, J.W., Hutchinson, J. (1987). Dimensions of consumer expertise. Journal of  Consumer Research, 13, 411–454. Barr, S., Gilg, A. et al. (2011). Helping People Make Better Choice: Exploring the  Behaviour change agenda for environmental sustainability. Applied Geography,  31, 712-720. Campbell, M.C., Kirmani, A. (2000). Consumers’ use of persuasion knowledge: The effects of accessibility and cognitive capacity on perceptions of an influence agent.  Journal of Consumer Research,27, 69–83. Clean Up Australia Day. (2012).  Join? You A Major S ponsor Of Clean Up  Australia Day  2012. Web. Clean Up Australia.(2012). The Clean Up story. Web. Festinger, L. (1957). A Theory of Cognitive Dissonance. Stanford: Stanford University  Press  IMF.(2009). World Economic Outlook. Web. Meyers-Levy, J., Tybout, A. (1989).Schema congruity as a basis for  product evaluation. Journal of Consumer Research, 16, 39–54. Stern, P. C. (2000). Toward a Coherent Theory of Environmentally Significant Behaviour.  Journal of Social Issues, 56(3), 407-424. Whitmarsh, L. (2009). Behavioural responses to climate change: Asymmetry of  intentions and impacts. Journal of Environmental Psychology, 29, 13-23.

Thursday, November 21, 2019

Legal Issue Paper HUMAN RIGHTS IN IRAQ Essay Example | Topics and Well Written Essays - 1500 words

Legal Issue Paper HUMAN RIGHTS IN IRAQ - Essay Example Iraq has seen different periods of government rule and the human rights in Iraq have been different in the different periods of rule. The human rights in Iraq can be divided into three distinct periods, the pre-Saddam period, the period of Saddam Hussein, and the post war period. The military in Iraq plays a very important role in maintaining an atmosphere of pressure and fear on which the government of Iraq rests. The Iraqi military forces have a lot of power and the government usually does not make an attempt to investigate any human rights abuse cases. The Iraqi government's human rights record is very poor. Human rights like the right to freedom of speech, the right to freedom of press, and the like were restricted by the government. Human rights in the pre-Saddam period were very poor. The abuses of human rights on the citizens were prevalent from this period itself. The Hashemite monarchy is considered the most imperfect rule in terms of human rights. The influence of prime ministers and leaders of the military was huge and the civil and human rights of people varied from place to place. During this period Jews had face a lot of discrimination. They were deprived of property and Iraqi nationality. In 1949 Iraq's Prime Minister also suggested that Iraq may expel its Jewish population .1 Following this, from 1950 to 1951 more than 120,000 Jews left Iraq for Israel in a mass emigration. This mass emigration was one of the largest airlift operations in history .2 Human rights in the pre-Saddam period faced a lot of ups and downs as Iraq saw many different leaders and governments. Human rights were often violated due to the differences between various rulers and members of different ethnic communities. Many rulers and regimes discriminated certain groups and communities, which resulted in the violation of human rights to these affected communities. Saddam Hussein was one of the most famous Iraqi leaders. Human right during his rule faced a lot of torture and mass murder. During Saddam's rule the military and paramilitary forces had a lot of power, which they used to violate many human rights. The methods used to maintain control during his rule were secret police, forced disappearances, targeted assassinations, murders, and torture. Regular reports of widespread torture and murder were reported by the Amnesty International and Human Right Watch. Many human rights organizations have documented many cases of torture, murder, approved execution, and rape during Saddam's rule between 1979 and 2003. Human rights in Saddam's rule were affected in many ways. People were executed for reasons such as supporting the opposition, or not being in favour of the President. Women were executed saying they practised prostitution and some men were executed for supporting them. Mass execution used to take place in prisons as part of a prison clean out activity. Political killing were another way of murdering people. Widespread disappearances continued to take place with hundreds of people missing. "The Special Rapporteur on the situation of human rights in Iraq has reported that such records have been found with regard to a considerable number of persons followed, wanted or detained in northern Iraq, many of whom subsequently disappeared" (Lawson, Bertucci and Wiseberg 522). Though the Iraqi constitution prohibited torture and arbitrary arrest and detention, the military and security forces regularly

Wednesday, November 20, 2019

Economic and Business Context Essay Example | Topics and Well Written Essays - 2000 words

Economic and Business Context - Essay Example in 1894 in Manchester, after wards Marks entered in to partnership with Thomas Spencer, and they established a company known as Marks & Spencer (M & S). In the initial time the company only concentrates in the area of selling of goods they are purchased the goods from wholesalers and other intermediteries after they established a good market base in UK they entered another area of business. Marks & Spencer became a limited company after adopting revolutionary policy of buying directly from manufacturers. In 1926 they stepped in textile industry. It is mainly concentrating on the selling of British produced goods for the purposes of maintaining cordial relation with British manufacturers by maintaining a new brand named ‘St Michael’ mainly they market clothing and Food products. The key factor behind their success is the motto of providing better customer service relation, by accepting unwanted goods from their customer and refunding the cash. The company tries to provide only quality goods by maintaining their reputation for offering fair value for money. In 1988 the company acquired Brooks Brothers an American clothing company and Kings Supermarket a food chain. Currently the company expands and diverse their business activities in the area of Food retail stores and Home ware retailing also. They are mainly marketing the clothing products through their retail outlets. â€Å"Marks & Spencer, leading international departmental, has drawn up ambitious expansion plans in India and China starting as early as next year, its chief executive Stuart Rose has said.† (Marks & Spencer plans to expand in India, china, 2007). The company also launched a web site for the purpose of online marketing system associated with Amazon.com. Marks & Spencer’s better customer service and quality products will helps them to improve their business in the area of online marketing also. â€Å"For years customer service has been a fundamental part of consumers offline shopping

Monday, November 18, 2019

Marketing of Ritz-Carlton Hotel Company Essay Example | Topics and Well Written Essays - 500 words

Marketing of Ritz-Carlton Hotel Company - Essay Example When you go to a hotel, the hotel tries to emulate this feeling by trying to make your stay convenient and comfortable. In more common occasions, the hotel falls short of this and the guest would need to frequently or occasionally call for room service just to be able to make the hotel more comfortable. Therefore, with their personalize system, you don't really need to call room service anymore because it is already automatically provided for and it gives the hotel the opportunity to call and inform the guest for point of interest that they might enjoy. Rewarding loyal customers. - Through constant visits in the hotel, more data would eventually be gathered for the guest. Therefore, making it possible to give even more precise and better service to its guests. Food preference - knowing the food preference not only makes it convenient for customers to give the company decisions for their own food, especially convenient for people who would stay for a considerable amount of time and make a routine service for food. It is like having a personal cook which knows what you want to eat without telling them. Also, it helps the company prepare the food before hand, thus cutting preparation time. No need to call for room service - Since the hotel would know what each client would like, there would virtually be less need for clients to call room service.

Saturday, November 16, 2019

Right and Wrong Ethics Philosophy

Right and Wrong Ethics Philosophy In everyday life, we are always faced with the task of determining whether certain actions are right or wrong. Ethics can thus be defined as a branch of philosophy that addresses issues of morality. Ethics is also referred to as moral philosophy. Moral philosophy is the systematic study of the nature of morality (Furrow 1). Questions involving such concepts as good and evil, right and wrong, vice and virtue are addressed in this systematic study. Such questions include; what I ought to do in a certain situation? How I ought to live? Ethics is a coherent discipline in philosophy that strives to answer some practical questions that form a basis of establishing the guiding principles and values of an individual or society. Gensler (3) outlines two major branches of moral philosophy or ethics namely: Metaethics is the branch that attempts to study the nature and the methodology of moral judgments. Questions to be addressed under this branch include; what do good and ought mean? Are there moral truths and how can we justify or rationally defend beliefs about right or wrong? A metaethical view of morality has two parts; one part is concerned with the nature of moral judgments which is often the definition of good, the other part is about the methodology usually outlining how to select moral principles. Gensler (3) states that normative ethics studies principles about how to live. It asks questions like; what are the basic principles of right and wrong? What are the basic human rights? And is abortion right or wrong? Normative ethics is further classified into two levels; normative theory which looks for the very general moral principles and applied normative ethics which studies moral questions about specific areas like abortion, lying, euthanasia and surrogacy. Why study ethics? The study of ethics and more specifically the development of major ethical theories can be traced back to the Ancient Greek philosophy propounded by such philosophers as Aristotle and Socrates. In the modern life, ethics has captured the attention of various philosophers in diverse fields who are progressing in an attempt to answer various questions that are raised by the contemporary moral issues. Thus some of the reasons for studying ethics include; The study of ethics deepens our reflection on the ultimate questions of life. This reflection helps an individual to understand himself or herself better regarding the principles of some pertinent issues in life. Gensler (4) argues that if you have not wrestled with some of lifes deeper questions, then you are not a well-educated person. Ethics enables an individual to be an all-rounded person in life. The study of moral philosophy can help us to think better about morality. Some issues arise especially in the modern world and individuals are faced with ultimate questions on the moral basis of those issues such as abortion. For instance individuals adopt different approaches in dealing with the issue of abortion, while the proponents maintain that the mother has the principal right to make decisions concerning her body, the opponents argue that the sanctity of life should be maintained at all times and that the growing foetus has a right to life which is a major basic human right. Thus Gensler (4) states that moral philosophy or ethics can improve our perspective, and make it more reflective and better thought out. Another major reason of studying ethics or moral philosophy is to sharpen our general thinking processes. In philosophy we are able to learn very significant intellectual skills that guide our reasoning and thinking. Thus we can logically reason out concerning fundamental or ultimate questions in real life while critically evaluating the conflicting view points and consequently settle for decision that reflects on our values and principles as individuals. Ethics is undoubtedly a very interesting subject to study. Ethics provokes some good or healthy debates with other people, especially if the two or more people naturally have conflicting view points on major issues of life. These interesting debates stimulate and sharpen our thinking and imagination enabling people to re-think our view point giving room for alter or improve our perspectives in future events. History of ethics The history of ethics can be traced to three periods of thoughts as outlined by Gensler et al (25) namely the ancient, medieval and the modern period of thought. Ancient period of thought; philosophers who contributed to the development of ethics in this period include Socrates, Plato, Aristotle, Epicureans and stoics. In the west, philosophical inquiry into ethics began with the ancients Greeks. Greek ethicists inquired into how a person could use reason to achieve the good life but they did not reach a consensus about what the good life is and the nature of the practical reason that can reach it. Socrates and Plato were concerned with act-oriented ethics which is primarily concerned with what we do. Aristotle (384-322BC), a student of Plato, modified a number of his Mentors idealistic and quasi-religious ethical views (Gensler et al 27). Aristotle is said to have rejected Platos ethical views and subsequently developed the aretaic, or virtue ethics. Gensler et al (27) argues that Aristotle proposed that virtue ethics is interested ultimately who we are despite our actions. Aristotle further clarified that virtue does not come naturally; an individual needs to be trained or educated to be virtuous. Virtue if of two types; Moral, which deals in part with the irrational part of the soul and the intellectual, which involves only the rational part of the soul. Gensler et al (28) argues that the highest form of virtue is found not in enjoying friends but in contemplating truth. During the period of Epicureans and stoics, philosophers became concerned with the practicalities of dealing with the political and social instability since in 323 BC, Greece fell into a significant decline leading to numerous battles for parts of the empire. Medieval period of thought: prominent philosophers in this period include St Augustine, St Thomas Aquinas, Duns Scotus and William of Ockham. The political and social instability in the ancient period of thought continued into this period as the philosophers got more interested into gaining a deeper insight into this issue. This led to the analysis of human actions by the philosophers. Augustine proposed that human freedom stemmed from the lack of causal influences while Aquinas believed that human freedom stemmed from the internal deliberation that causes our actions. Gensler et al (31) claims that Aquinas analyzed actions on the basis not only of their conformity to the natural law but also of their specific features; the object of an action defines the action (talking to a person), the circumstances consider the context in which the action takes place (in a lecture hall during a lecture), and the end is the acts purpose (to ask the person a question about the lecture). All these t hree aspects of action must be proper for the act to be considered good. Both Scotus and Ockham maintained that the matters of moral judgement were settled ultimately not by reason but by faith. Thus Gensler et al ( 31) claims that their views reinforced a stronger sense of individual autonomy both in moral and political matters. Hence the medieval view on ethics was the belief in the existence of God and that eternal salvation should be the principal motivation for the ethical behaviour. Modern period of thought: philosophers use the term modern to denote the enlightenment period which is approximately the seventeenth and eighteenth centuries. Modern is contrasted with the contemporary that roughly covers the last hundred years, the twentieth and the twenty-first centuries. Philosophers who made immense contributions in ethics during this period include; Thomas Hobbes, David Hume, Immanuel Kant and John Stuart Mill. Gensler et al (32) states that ethics in the modern age began with a movement from the other-worldly focus that dominated medieval ethics. Although these prominent philosophers of the time did not reject the existence of God, a medieval idea, they rejected the view that humans should look up to God as a guide to their actions. They equally disputed the medieval idea that eternal salvation should be the motivation for ethical behavior. To the modern philosophers, the purpose of ethics is not to instruct humans how best to love God, but, rather, to show hum ans how best to live together in this world (Gensler et al 32). Major ethical theories Some of the major ethical theories that have influenced modern thinking in the United States include; utilitarianism, Kantian ethics and Aristotelian ethics. Utilitarianism also known as the consequentialist theory states that the consequences of an action of a given individual make an action moral or immoral. Hence, an action that contributes to beneficial consequences is considered right or moral while an action that results in harmful or destructive consequences is immoral or wrong. Driver (3) claims that the theory holds that an action or a law is right if only it produces the best outcome; only if it brings about the greatest good for the greatest number. To the proponents of this theory, any action is morally justified to the extent that it maximizes gains and minimizes the costs or harms. Some of the philosophers in support of this theory are Jeremy Bentham and John Stuart Mill. Bentham, an 18th century philosopher usually likened happiness with pleasure thus a good life and unhappiness with pain thus an unhappy life. Mill who was a 19th century philosopher, used his theory of utilitarianism to criticize laws that he felt were poin tless and even harmful to society such as womens suffrage (Driver 3). Hence it is clear that utilitarianism ethical theory maintains that an action is moral or right when the consequences are beneficial to the majority of the parties involved and not only the person doing that action. In addition, the consequences of such an action must be evaluated, not only the immediate consequences but also the short-term and long-term consequences. Kantian ethics: this is a theory that stresses on the duties and rights in the moral evaluation of any human action. The proponent of this theory, Immanuel Kant has rejected the consequentialist proposition of considering the consequences of an action to determine whether it is moral or immoral. Kant argues that the motivation behind any human action is what matters in the moral evaluation of such actions and not the consequences. Thus actions that are moral or right are those done out of a sense of duty, which means that an individual does it since one recognizes that it is the right thing to do. Bennett (75) states that Kant used some famous formulations of categorical imperative i.e. the name he gives to the fundamental principle of morality. Kant believed in the respect of persons and thus people should never be treated as a mere means, but only ever at the same time as an end. We are able to know our duty since we are uniquely rational as human beings, a special nature that we p osses that distinguishes us from animals. This theory maintains we should act morally depending on our rights and duties at all times and under all circumstances. Consequently moral actions promote the dignity and worth of other person, not using other persons for own purposes. Aristotelian ethics: the most famous proponent of this theory is Aristotle who stressed on a virtuous life. Virtue ethics do not dwell on the principles or the rules governing our actions like the previous ethical theories but seeks a deeper insight in gaining knowledge on the kind of character that should be possessed by a moral human being. According to Aristotle, a moral virtue is the inclination to do the right thing and avoid doing wrong. This virtuous character does not come naturally but through thorough training and education, thus it is an achievement not a natural predisposition in a human being (Gensler et al 27). Courage, temperance, prudence and justice were considered by Aristotle as the most fundamental moral virtues. In conclusion, the study of ethics is important since it helps us to evaluate our actions based on principles. This critical evaluation of ethical behaviour guides our thinking and action for future events. Ethics is an interesting subject that every person will enjoy studying since it sheds light into how we make decisions concerning the contemporary moral issues.

Wednesday, November 13, 2019

Similar Attitudes Toward Machinery, Language, and Substance in Wordswor

Similar Attitudes Toward Machinery, Language, and Substance in Wordsworth, Pope and Dryden William Wordsworth’s â€Å"Preface to Lyrical Ballads† is from the Romantic Period of British literature, while Alexander Pope’s â€Å"The Rape of the Lock† and John Dryden’s â€Å"Mac Flecknoe† are both from the Neoclassical Period; â€Å"The Rape of the Lock† is from the Augustan Age, while â€Å"Mac Flecknoe† is from the Restoration (â€Å"Literary†). Despite these discrepancies in the time periods that their respective works were produced, however, Wordsworth, Pope, and Dryden express similar attitudes toward machinery, language, and substance. Their works evidence their agreement that machinery is a destructive force of serial production and repetition; good poetic language should exclude such repetition and be original and substantial, and poetic images can be used to create substance out of a lack of substance. First, the texts of Wordsworth, Pope, and Dryden evidence their agreement that machinery is a destructive force of serial production and repetition. In â€Å"Preface to Lyrical Ballads,† Wordsworth writes, â€Å"However exalted a notion we would wish to cherish of the character of a Poet, it is obvious, that, while he describes and imitates passions, his situation is altogether slavish and mechanical, compared with the freedom and power of real and substantial action and suffering† (361). In this statement, Wordsworth expresses his view that an association with anything â€Å"mechanical,† or â€Å"[o]perated or produced by a mechanism or machine,† is not exalted and is unbecoming to a poet; machinery does not help produce freedom and substance (â€Å"Mechanical†). In â€Å"The Rape of the Lock,† Pope similarly demonstrates that machinery causes a lack of freedom and ... ...ntic Period, the three works agree on three ideas. They agree that machinery is a destructive force of serial production and repetition; good poetic language should exclude such repetition and be original and substantial, and poetic images can be used to create substance out of a lack of substance. Interestingly, their views are quite relevant to a British literature student who has to use her laptop computer to produce an original, substantial piece of writing from four blank sheets of paper. Works Cited â€Å"Literary Periods of British and American Literature.† The Literary Explorer. Renà ©e Goodvin. 15 Nov. 2004 . â€Å"Mechanical.† The American Heritage Dictionary of the English Language 2000 Fourth ed. Bartleby.com. 15 Nov. 2004 . (The Longman Anthology of British Literature 2nd Edition, Volumes 1c and 2a).

Monday, November 11, 2019

Absolute Truth – Is There Such a Thing as Absolute Truth

Is There Such A Thing As Absolute Truth? There are two answers for the question, â€Å"Is there such a thing as absolute truth? † The answer could be either yes or no. In my opinion, the answer is yes, because every individual lives his or her life in various experiences. Some people claim to know the absolute truth. Individuals based their truth on experiences and emotions and at times not logically consistent. When force fields such as emotions are present decisions are made then opinions are formed.For example, politics, I state politics because it never has a common ground. In politics you’re either Democrat or Republican, and both parties feel their plan is the absolute truth. As an American, we have the right to our own opinion but realize that our opinion is not the absolute truth. To make the statement that there is no absolute truth is invalid. Because one plus one does equal two so there is absolute truth which can be proven and understood. Is there such a thi ng as absolute truth?Yes, because of human conscience that â€Å"duty† within us that tells us that certain things are right and wrong. Therefore, our conscience let us know there is something wrong with pain, hunger, rape and makes us aware that love, peace, and charity are positive things for which we should strive for. In my opinion it so important to understand the concept of absolute truth in all areas of life this includes religion, because consequences exist in life for being wrong.For instance, a nurse can give a patient the wrong amount of a medication that can kill them; having an investment broker make the wrong monetary decisions can put you and your family in poverty; getting on the wrong bus will take someone where they do not wish to go; and dealing with an cheating spouse can result in the destruction of a family and potentially divorce. There are so many religions in this world that attempt to give their meaning and definition to absolute truth.Your existence is absolute truth which is simple. Through religion, mankinds seek God, we hope for the future, forgiveness of our sins, peace in the midst of struggle, and answers to our deepest questions. Religion is really proof that mankind is more than just a highly evolved creature. God implanted in man the desire to know him, and God is indeed the Creator, which makes Him the standard for absolute truth, and with His authority that establishes the absolute truth.

Saturday, November 9, 2019

Of Mice and Men Essay Example

Of Mice and Men Essay Example Of Mice and Men Paper Of Mice and Men Paper Essay Topic: Of Mice and Men Of Mice and Men† is a book depicting the effects of the 1930 Great Depression. Unemployment rates were at their height. Workers were constantly travelling around the country, moving from job to job, which left them no time to bond or build relationships with their fellow workers. A key theme running through the book is loneliness, symbolised by the place where the novella is set, the town of Soledad, which means â€Å"solitude†. The theme of loneliness is explored in a variety of different ways and in a highly sophisticated and nuanced fashion. Loneliness is shown as occurring in people for a number of different reasons, for example racism, social rejection, etc. This essay will discuss how Steinbeck presents loneliness within the first 3 sections of this novella. One character who is very lonely is Candy. Candy’s only friend is his dog who Candy is persuaded to have put down. George and Lenny escape isolation by having each other and are therefore happy to live alienated from the rest of the world. Candy had his dog and yet this does not compensate for his loneliness. When his dog is killed, he is left with no-one. He therefore wants to be part of their dream, and tries to persuade them by making a will and; â€Å"leave my share to guys in case I kick off†. This shows his wish not to be alone. In addition we see Candy’s loneliness when he says: â€Å"A guy on a ranch don’t never listen nor don’t he ask no questions†. The use of the phrase â€Å"guy on a ranch† suggests that ranch workers, as a collective unit, are lonely. This attitude is brought out earlier in the book when George says: â€Å"Guys like us are the loneliest guys in the world†. Steinbeck conveys the idea that all ranch workers are lonely, and for a man to keep to himself is the social norm. Another character who is portrayed as very lonely is Curly’s wife but for very different reasons. Curly’s wife seeks the attention of any man she meets. She is the only women on the ranch and feels mistreated by her husband. She tries to flirt with the other men perhaps to make Curly feel small and neglected, or maybe because she feels lonely and isolated on the ranch. Firstly, in section 3 she says; â€Å"Why can’t I talk to you? I never get to talk to nobody. I get awful lonely†. This immediately gives us the impression that she is lonely. She feels isolated and she lacks human interaction. Furthermore, the fact that she married Curly makes her even more isolated as he gives her little freedom and controls every aspect of her life. This is shown by the fact that she is given no name, rather named â€Å" Curly’s wife† suggesting she belongs to him, thus highlighting his control over her life. In contrast to these characters we see a friendship between George and Lenny built on necessity and genuine affection. Although George becomes angry at Lenny in section 1: â€Å"I got you! You can’t keep a job and you lose me every job I get†, his care for Lennie is highlighted by his adamant request for Lennie to stay with him when he threatens to leave him; â€Å" no look I was just fooling! † the imperative shows the urgency and plea and the punctuation emphasises this. This desperate plea for Lenny to stay with suggests that they George does really want to be with him, regardless of what he says. However their relationship is ambiguous. Although George shows affection towards Lennie, he often talks about wanting to be alone. In portraying George’s desire for solitude, Steinbeck shows that solitude and loneliness are different things. Solitude is not necessarily always a bad thing yet loneliness is. In conclusion, I believe that not all of the characters in â€Å" Of Mice and Men† are lonely although loneliness is a major theme in the novella.

Wednesday, November 6, 2019

Assess the Impact of Disrupting Bodily Rhythms in Humans. essays

Assess the Impact of Disrupting Bodily Rhythms in Humans. essays There are three types of bodily rhythm suggested by psychologists; the Circadian rhythm, the Infradian rhythm and the Ultradian rhythm. A Circadian rhythm is a rhythm which repeats itself every 24 hours, whilst, the Infradian and Ultradian rhythms last longer and shorter than 24 hours (respectively). There are two factors that are capable of disrupting the bodily rhythms of humans. The first being Endogenous pacemakers, which are internal aspects that may upset the rhythms, and the second being Exogenous zeitgebers, which are internal aspects of the environment which may upset a rhythm, e.g. light, temperature etc. The sleep/wake cycle is an example of a Circadian rhythm, as it is repeated every 24 hours. Psychologists have attempted to investigate the roles of Endogenous Pacemakers in the sleep/wake cycle by removing all external factors. To do so Siffre (1975) lived in a cave for seven months, recording his bodily functions while he was awake and lights were turned off when he fell asleep. Eventually Siffres sleep/wake cycle settled on a 25-30 hour day, so that when he came out on the 179th day he believed it was the 151st, and had lost 28 days. This supports the idea that the sleep/wake cycle will continue in the absence of light/dark cues, and also shows that this cycle moves toward 25 hours. However, although the study seems useful, and the findings supported by other studies, these studies have been conducted on individuals, and the data is therefore unrepresentative and cannot be generalised to the population as a whole. Further more there are individual differences in peoples cy cles which this study did not take into account. Isolation studies, do however show humans possess a mechanism which acts as an internal clock which subsequent research has shown to be located in the hypothalamus. In this case the disruption of the bodily rhythm was not detrimental, however the study focused on only one cycle...

Monday, November 4, 2019

Should legal scholars help public decision makers to ensure that Essay

Should legal scholars help public decision makers to ensure that contract law takes proper account of commercial reality - Essay Example This paper discusses whether the legal scholars should help the public decision makers in ensuring that the contract law takes commercial reality into consideration. For the purpose of this study various other aspects of contract law in conjunction with commercial situations has been analyzed and discussed in the ensuing paragraphs. Section one discusses the whether the commercial law can be changed to suit the market needs. Section two ponders over the issue of the appropriateness of courts as institutions for devising and framing market friendly laws. The subsequent sections discusses and analyzes the role of law in expanding and contracting market reach as well as the impact of instrumental desires and legalistic regimes on the markets. A detailed discussion on various schools of thoughts, impact of inclusion of academic (legal) theory and objectives etc have been included in the essay to lend credibility to the discussions and conclusions arrived there from. The Law is framed to serve the primary objective of establishing order and justice within a given society1. The Commercial Law proposes a legal framework which accelerates the process of trade by elevating effectiveness, faith and dependency and dissuading fraudulence and immorality by implementing effective laws such as contract law and trade practices legislation. It is imperative that the markets would either recede into disarray leading to commotion and anarchy or into self regulation in the absence of an efficient and impartial legal system. Although what outcomes the markets might be subjected to is a disputable issue, the advocates of the formalist perspective – an ideal which propagates the existence of a formal universal legal system suggest that such a legal system would offer ultimate benefit to the market. However, Posner2 (1996) contends that the law would hold relatively more significance â€Å"under a variety of plausible

Saturday, November 2, 2019

Political science Essay Example | Topics and Well Written Essays - 1250 words - 6

Political science - Essay Example The Supreme Court is a political institution like the other branches of the government such as the executive thus cannot be relied upon to make decisions on the original intention of the bill of rights. Supreme Court decisions and interpretation of the constitution is not always wrong, but the political influences experienced results to an opinion that reflects the current political tide (Garry 30). There is no explicit wording in the constitution or bill of rights that applies on to the federal government. The Constitution applies universally to all citizens and institutions in the whole nation and so do the bill of rights. The constitution and the bill of rights are thus inseparable and apply universally to the federal government, state or local authority governments. Article VI, Section 2 of the constitution is clear on the intention of those who framed the constitution since it states that ‘the constitution shall be Supreme law of land, and judges in every state shall be bound by the constitution’. Since the constitution framers implied that the judges in every state must obey the laws regardless of any contradictory state laws, it is clear that the intention was to limit the powers of both levels of government and protect the rights of all citizens in the country (Garry 67). From the ten amendments, it is only the first amendment that states that ‘Congress shall make not law’, but none of the other articles Congress shall not make such laws. It is clear from the other nine amendments that this are constitutional general statements that protect the rights of all citizens against excessive powers of federal, local and state governments. The first amendment was worded differently due to the prevailing political units and inhabitants in every state since most states were bound by religion and origin (Garry 123). The bill of rights does not intend to restrict government powers since historically there was no federal militia